Southern California Hotel Investment, Brokerage & Management
From acquisition to operation, improvement and disposition, Lifetime Hotel Group brings an owner-operator perspective to hospitality real estate.
Based in Orange County and serving hotel owners and investors throughout Southern California, including Palm Springs, Palm Desert, the Coachella Valley, Inland Empire and surrounding hospitality markets.
How Can We Help?
Considering a sale or simply want to understand what your hotel could be worth?
Lifetime Hotel Group helps hotel owners evaluate their property, position the asset, reach qualified hospitality investors, negotiate offers and navigate the transaction through closing.
I WANT TO SELL A HOTEL
Step 2Looking for your next hospitality investment?
Explore hotel acquisition opportunities throughout Southern California or tell us exactly what you're looking for. Our team works with publicly marketed properties as well as select confidential opportunities when available.
I WANT TO BUY A HOTEL
I NEED HOTEL MANAGEMENT
Looking to improve hotel operations, performance or ownership oversight?
Our hospitality experience extends beyond brokerage into hotel management and operations, giving our team firsthand insight into revenue, expenses, staffing, guest experience, brand requirements and asset performance.
Planning a renovation or facing a Property Improvement Plan (PIP)?
Lifetime Hotel Group works with hotel ownership on renovations, brand improvement requirements, capital planning and PIP execution to help reposition and improve hospitality assets.
I NEED RENOVATION OR PIP ASSISTANCE
More Than a Hotel Brokerage
We Understand Hotels From the Inside Out.
Lifetime Hotel Group brings together experience in hotel investment sales, acquisitions, operations, management, renovations and Property Improvement Plans.
Our team is involved with hotel properties affiliated with major hospitality brands, including Marriott, Hilton and IHG, giving us firsthand exposure to hotel operations, brand standards, capital improvements and the factors that can influence hospitality asset performance and value.
From identifying an acquisition to operating and improving the property and ultimately executing an exit strategy, we approach hospitality real estate through the perspective of an investor, owner and operator—not simply a broker.
Hospitality Brand Experience
CURRENT HOTEL OPPORTUNITIES
Best Western Plus
74695 Highway 111
Palm Desert, California
Don't See What You're Looking For?
Not Every Hotel Opportunity Is Publicly Marketed.
Some hotel owners prefer to explore a sale confidentially. Tell Lifetime Hotel Group what you're looking for—including your preferred market, investment range, hotel type, brand preference and key count—and our team can contact you when an opportunity aligns with your acquisition criteria.